You paid for the lead. Nobody gave you the conversation.
Exclusive final-expense leads, built in your own ad account, with the file you need before you dial.
- Coverage is for
- My husband and me
- Can keep paying monthly
- About $50
- Best time to call
- After 4 PM
Same person. A different file.
What you know before you pick up decides whether the policy stays on the books.
What a lead vendor sends you
- Name
- Darlene P.
- Age
- 67
- City
- Hamilton, OH
- Phone
- (513) 555-0142
- Income
- not asked
- What she was told
- unknown
You find out what someone promised her when she says it to you.
What your own lead engine sends you
- Name
- Darlene P.
- Coverage is for
- My husband and me
- Amount in mind
- $10,000 each
- Can keep paying monthly
- About $50
- Best time to call
- After 4 PM
- Her reply to your first text
- Yes after 4 works. Is this the burial one?
- Pre-call note
- Wants burial covered for both. Not looking for a big policy.
How your lead engine works
Built in 14 days. You keep the account, the ads and the data.
-
1
Your ad, your account
A media buyer runs the ads in your ad account. Nobody else gets the name.
-
2
A form that asks
Who it's for, how much, and what they can keep paying. You see it before you dial.
-
3
A text in under a minute
From your number, while you're still on your last call.
-
4
A note before every call
Plus one page a week showing what every dollar did.
Why Growth Foundry exists
“I paid $2,500 every two weeks for booked appointments. My best week was $15,000. Then the cancellations came in.”Walford James, founder. Sold life insurance and lived through the chargebacks.
The same person gets three calls in an hour. Tired yeses cancel.
Older shared leads, at a lower price.
Someone you never met set the expectation.
Gets you to the chargeback sooner.
Write policies that stay on the books
The form asks what they can keep paying, so the policy you write is one the family can keep.
What we won't promise
- A number of leads before your account has run. After 30 days you'll see your real cost per lead and per sit.
- That every lead buys. Final expense is still a phone sale.
- Shared leads. Not now, not later.
Is this for you?
A fit if you
- Are a licensed final-expense agent who already buys leads
- Are tired of thin files and chargebacks
- Call every lead the same day
- Will run ads in your own account and pay the ad spend
Not a fit if you
- Want someone else to dial
- Want the cheapest name on the market
- Won't call back within the day
Start with your last month
Bring these five to a 30-minute call. Walford goes through them with you, and you leave with a one-page Lead File Check, free.
Lead File Check
- Where your leads came from
- What you spent
- How many you reached
- How many placed
- How many cancelled